Laura Strassman

This time of year, many companies are now in the process of conducting web load testing in advance of the holidays. In this article, you'll learn details on how a large online retailer conducted web load testing in advance of the holiday spike in traffic - and they're moving into the holiday season more confidently than ever. Why This ‘Retailer' Came to Compuware As a leading retailer of personalized gifts, it needed to ensure that its website would be ready for the 2012 holidays. Despite load testing its site last year with a different vendor, The Retailer experienced several outages during peak traffic, costing them significant revenue. Great customer experiences and relationships are very important to this Retailer - both in-store and online. However, as a result of the site outages, customer relationships were impacted both online and in its brick and mortar lo... (more)