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Laura Strassman

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This time of year, many companies are now in the process of conducting web load testing in advance of the holidays. In this article, you'll learn details on how a large online retailer conducted web load testing in advance of the holiday spike in traffic - and they're moving into the holiday season more confidently than ever. Why This ‘Retailer' Came to Compuware As a leading retailer of personalized gifts, it needed to ensure that its website would be ready for the 2012 holidays. Despite load testing its site last year with a different vendor, The Retailer experienced several outages during peak traffic, costing them significant revenue. Great customer experiences and relationships are very important to this Retailer - both in-store and online. However, as a result of the site outages, customer relationships were impacted both online and in its brick and mortar lo... (more)